Developing a mobile app is a big step for any business, no matter the size. However, it is extra important for small companies or startups because they have more relying on it and more to gain from it.
A mobile app can make all the difference with a small business, regarding generating more sales or improving the brand’s recognition in the market. When you develop your app, it means taking the business to the next level in the game.
Statistics show that by the end of 2020, mobile app revenues will reach 189 billion and it’s only on the rise. Offering the customer the product or service through an app on their phone not only increases customer engagement but the convenience is a boost that helps the customer purchase your product more accessible. Now that we know what a mobile app can do for your business let’s go through why outsourcing development is better than in-house development and how to get it done.
Many business owners believe that hiring in-house developers to get the job done will save them more money than hiring a mobile app development company. However, this is not the case. In-House developers can cost more than outsourcing development.
There are many benefits to in-house development, for example, it’ll be your business’s project, inside out! You’ll have full control over the app so addressing any requirements or problems will be simple. Plus, you other fresh IT operators can easily gain knowledge from the experienced developer or designer you’ve hired. And this way, any maintenance or fixes can quickly be done by your IT team. However, the cons of in-house development easily top the pros, and they are the following points:
Outsourcing app development can mean many things; it can be developed by freelancers, small app development agencies, or big, experienced development agencies. The options are many, and that is what makes it more reliable than in-house developers.
Freelancers can be risky, but it is worth considering if you have the right funds for it. You can find multiple freelancers on popular platforms like freelancer.com or upwork.com.
What to remember when looking for freelancers?
App Development Agencies:
The best thing about development agencies is that they come in all forms and sizes! There are big agencies like Appster or Zco that target big corporations. These agencies, of course, come at a very high rate and are usually not the best option for small-medium sized businesses. Then there are agencies on a smaller scale like Softxpert that tend to your unique needs as a business and help you grow.
What makes it the best option?
Even though development agencies are your safest option when developing an app, they can be the most expensive option if not careful. Large development agencies can charge up to $200 – $300 an hour, given the number of months it takes to develop an app, it can overtop in-house hires. If you have a tight budget, it’s best to look for smaller scaled agencies and get an estimate from them ahead of time.
The same concept that applies to offshore freelancers applies to agencies, they may be the least expensive option, but you need to be sure they’re good enough, check previous apps they’ve developed and made sure they’re experienced in your specific business. Also, different time zones can lead to miscommunication which will only make it harder for you to explain your ideas and follow up on work progress. You have to be aware of both time zones and work around it.
There are a few things you need to keep in mind when looking for an agency. For starters, make sure they’re good at what they do. Your target is to find a qualified agency at a reasonable rate that won’t drain your resources.
Building a mobile app is not an easy process; it is time-consuming and costs a lot. But with the right agency, you can be walked through the whole process, watch it come to life, and in the end, present a polished mobile app to your customers.